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HCSTC Index – UK Consumer Trends

Millions of people apply for High Cost Short Term Credit solutions each year. Use the map below to see the monthly consumer trends by City.
Click each City for more info.

  • Glasgow
  • Edinburgh
  • Belfast
  • Newcastle
  • Leeds
  • Bradford
  • Manchester
  • Liverpool
  • Sheffield
  • Nottingham
  • Stoke on Trent
  • Leicester
  • Norwich
  • Birmingham
  • Coventry
  • Cardiff
  • Bristol
  • Reading
  • London

Newcastle

April 2018

Number % Increase MOM
Applications 610 -11.59%-18.67%
Average Loan Request £321.00 4.22%3.55%
Average Monthly Income £1383.87 1.31%3.27%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. TESCO
3. Special Occasion 3. NISSAN

Edinburgh

April 2018

Number % Increase MOM
Applications 344 -18.29%-21.46%
Average Loan Request £340.00 5.59%-1.16%
Average Monthly Income £1426.86 -0.15%4.99%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. NHS
3. Special Occasion 3. NHSLOTHIAN

Birmingham

April 2018

Number % Increase MOM
Applications 769 -15.03%-26.13%
Average Loan Request £331.00 -2.07%2.16%
Average Monthly Income £1430.85 0.84%2.64%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. ASDA
3. Other expense 3. DHL

Glasgow

April 2018

Number % Increase MOM
Applications 533 -20.80%-35.71%
Average Loan Request £297.00 -8.33%-10.00%
Average Monthly Income £1364.71 -1.25%0.35%
Loan Purpose Top Employers
1. Unexpected Expense 1. GLASGOWCITYCOUNCIL
2. Pay Bills 2. ASCENSOS
3. Other expense 3. KURA

Manchester

April 2018

Number % Increase MOM
Applications 671 -14.30%-31.67%
Average Loan Request £321.00 -1.23%-6.96%
Average Monthly Income £1444.54 1.30%3.70%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. TESCO
3. Special Occasion 3. MANCHESTERCITYCOUNCIL

Cardiff

April 2018

Number % Increase MOM
Applications 417 -12.58%-19.81%
Average Loan Request £290.00 -9.94%-11.04%
Average Monthly Income £1440.14 6.68%5.04%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. TESCO
3. Other expense 3. WEBHELP

Leeds

April 2018

Number % Increase MOM
Applications 334 -15.66%-25.61%
Average Loan Request £309.00 -6.08%-7.21%
Average Monthly Income £1403.53 4.12%1.56%
Loan Purpose Top Employers
1. Unexpected Expense 1. LEEDSCITYCOUNCIL
2. Pay Bills 2. NHS
3. Other expense 3. ASDA

Bradford

April 2018

Number % Increase MOM
Applications 254 -3.42%-21.12%
Average Loan Request £335.00 5.68%-4.01%
Average Monthly Income £1471.73 10.91%9.83%
Loan Purpose Top Employers
1. Unexpected Expense 1. BRADFORDCOUNCIL
2. Home Improvement 2. FARMERSBOY
3. Other expense 3. NHS

Belfast

April 2018

Number % Increase MOM
Applications 573 -21.07%-20.86%
Average Loan Request £319.00 -8.33%-5.06%
Average Monthly Income £1411.46 1.40%1.84%
Loan Purpose Top Employers
1. Unexpected Expense 1. CONVERGYS
2. Pay Bills 2. NHS
3. Special Occasion 3. MCDONALDS

London

April 2018

Number % Increase MOM
Applications 1621 -13.64%-20.54%
Average Loan Request £347.00 -6.22%-7.96%
Average Monthly Income £1656.85 -3.33%2.40%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. SAINSBURYS
3. Special Occasion 3. NHS

Coventry

April 2018

Number % Increase MOM
Applications 343 -4.72%-28.39%
Average Loan Request £306.00 -6.99%-5.56%
Average Monthly Income £1486.08 4.36%2.56%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. DHL
3. Other expense 3. JAGUARLANDROVER

Liverpool

April 2018

Number % Increase MOM
Applications 546 -17.40%-20.41%
Average Loan Request £313.00 -1.26%-8.48%
Average Monthly Income £1439.85 -5.02%-0.22%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. MCDONALDS
3. Special Occasion 3. KURA

Leicester

April 2018

Number % Increase MOM
Applications 351 -13.33%-18.56%
Average Loan Request £326.00 -10.19%-7.91%
Average Monthly Income £1503.70 5.75%5.75%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. PRIMELIFE
3. Special Occasion 3. ASDA

Bristol

April 2018

Number % Increase MOM
Applications 259 -22.92%-33.93%
Average Loan Request £311.00 -1.58%-7.16%
Average Monthly Income £1509.49 -2.74%4.17%
Loan Purpose Top Employers
1. Unexpected Expense 1. ASDA
2. Pay Bills 2. NHS
3. Other expense 3. BRISTOLCITYCOUNCIL

Norwich

April 2018

Number % Increase MOM
Applications 255 -5.90%-19.56%
Average Loan Request £331.00 -1.19%0.00%
Average Monthly Income £1472.41 -1.31%-5.55%
Loan Purpose Top Employers
1. Pay Bills 1. NHS
2. Unexpected Expense 2. MCDONALDS
3. Vehicle Repair 3. BEWILDERWOOD

Nottingham

April 2018

Number % Increase MOM
Applications 438 -19.78%-28.08%
Average Loan Request £300.00 -10.18%-5.66%
Average Monthly Income £1334.11 -6.18%-3.88%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. NOTTINGHAMCITYCOUNCIL
3. Other expense 3. EON

Reading

April 2018

Number % Increase MOM
Applications 254 -7.97%-9.29%
Average Loan Request £335.00 7.72%-2.90%
Average Monthly Income £1552.49 -3.81%-3.87%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. BIDFOOD
3. Vehicle Repair 3. COOP

Sheffield

April 2018

Number % Increase MOM
Applications 563 -11.20%-27.45%
Average Loan Request £305.00 -9.50%-9.23%
Average Monthly Income £1370.74 -4.21%1.24%
Loan Purpose Top Employers
1. Unexpected Expense 1. CAPITA
2. Pay Bills 2. WEBHELP
3. Other expense 3. UTILITA

Stokeontrent

April 2018

Number % Increase MOM
Applications 245 -21.22%-33.60%
Average Loan Request £308.00 -5.23%-4.64%
Average Monthly Income £1459.47 0.86%-0.65%
Loan Purpose Top Employers
1. Unexpected Expense 1. VODAFONE
2. Pay Bills 2. NEWLOOK
3. Other expense 3. GREENEKING
Compare YOY

For more detailed UK statistics, please contact
media@moneygapgroup.com

Warning: Late repayment can cause you serious money problems. For help, go to moneyadviceservice.org.uk