privacy policy
Apply now for award winning payday loans
.

Select Your Loan Amount

secure payday loan application tick box Secure Application         quick decision tick boxQuick Decision
mobile friendy tick box Mobile Friendly               apply online tick boxApply Online
no hidden fees tick box No Hidden Fees              flexible and clear tick boxFlexible, Clear

"To speak to a customer service respresentative, please call 0808 164 1244

HCSTC Index – UK Consumer Trends

Millions of people apply for High Cost Short Term Credit solutions each year. Use the map below to see the monthly consumer trends by City.
Click each City for more info.

  • Glasgow
  • Edinburgh
  • Belfast
  • Newcastle
  • Leeds
  • Bradford
  • Manchester
  • Liverpool
  • Sheffield
  • Nottingham
  • Stoke on Trent
  • Leicester
  • Norwich
  • Birmingham
  • Coventry
  • Cardiff
  • Bristol
  • Reading
  • London

Newcastle

November 2018

Number % Increase MOM
Applications 486 -12.43%-41.45%
Average Loan Request £351.00 7.01%15.46%
Average Monthly Income £1420.93 -2.34%2.15%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. SITEL
3. Home Improvement 3. ASDA

Edinburgh

November 2018

Number % Increase MOM
Applications 343 -6.03%-23.44%
Average Loan Request £381.00 8.86%18.32%
Average Monthly Income £1405.65 -4.12%4.74%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHSLOTHIAN
2. Pay Bills 2. NHS
3. Home Improvement 3. EASTLOTHIANCOUNCIL

Birmingham

November 2018

Number % Increase MOM
Applications 690 -14.18%-31.07%
Average Loan Request £372.00 12.05%10.06%
Average Monthly Income £1469.78 -0.96%7.91%
Loan Purpose Top Employers
1. Unexpected Expense 1. DHL
2. Pay Bills 2. BIRMINGHAMCITYCOUNCIL
3. Other expense 3. NHS

Glasgow

November 2018

Number % Increase MOM
Applications 527 -15.54%-30.38%
Average Loan Request £360.00 11.80%14.65%
Average Monthly Income £1396.25 -3.97%6.26%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Special Occasion 2. MCDONALDS
3. Pay Bills 3. GLASGOWCITYCOUNCIL

Manchester

November 2018

Number % Increase MOM
Applications 632 -0.78%-32.19%
Average Loan Request £326.00 -4.68%-4.96%
Average Monthly Income £1445.60 -2.32%4.83%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. TESCO
3. Other expense 3. MCDONALDS

Cardiff

November 2018

Number % Increase MOM
Applications 379 -5.96%-36.30%
Average Loan Request £372.00 22.77%14.46%
Average Monthly Income £1477.32 3.31%5.75%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Special Occasion 2. TESCO
3. Pay Bills 3. BRITISHGAS

Leeds

November 2018

Number % Increase MOM
Applications 257 -18.15%-36.86%
Average Loan Request £342.00 11.04%17.12%
Average Monthly Income £1375.26 -1.13%-0.05%
Loan Purpose Top Employers
1. Unexpected Expense 1. LEEDSCITYCOUNCIL
2. Pay Bills 2. MORRISONS
3. Other expense 3. NHS

Bradford

November 2018

Number % Increase MOM
Applications 242 -7.28%-32.21%
Average Loan Request £296.00 -3.58%-14.70%
Average Monthly Income £1439.14 0.71%6.21%
Loan Purpose Top Employers
1. Unexpected Expense 1. ASDA
2. Pay Bills 2. MORRISONS
3. Other expense 3. BLUEBIRDCARE

Belfast

November 2018

Number % Increase MOM
Applications 542 -36.24%3.04%
Average Loan Request £372.00 6.90%7.20%
Average Monthly Income £1484.89 4.42%9.51%
Loan Purpose Top Employers
1. Unexpected Expense 1. FIRSTSOURCE
2. Pay Bills 2. TESCO
3. Vehicle Repair 3. NHS

London

November 2018

Number % Increase MOM
Applications 1467 -8.03%-24.46%
Average Loan Request £399.00 2.31%9.62%
Average Monthly Income £1757.91 1.20%8.51%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Pay Bills 2. NHS
3. Special Occasion 3. SAINSBURYS

Coventry

November 2018

Number % Increase MOM
Applications 266 -15.82%-31.79%
Average Loan Request £374.00 1.63%9.68%
Average Monthly Income £1557.73 9.08%9.47%
Loan Purpose Top Employers
1. Unexpected Expense 1. TESCO
2. Special Occasion 2. DHL
3. Pay Bills 3. NHS

Liverpool

November 2018

Number % Increase MOM
Applications 463 -14.10%-29.31%
Average Loan Request £341.00 15.99%7.23%
Average Monthly Income £1459.77 -1.63%2.22%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. ASDA
3. Special Occasion 3. MCDONALDS

Leicester

November 2018

Number % Increase MOM
Applications 353 3.52%-26.61%
Average Loan Request £376.00 5.32%8.36%
Average Monthly Income £1451.64 1.02%0.67%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Special Occasion 2. PRIMELIFE
3. Pay Bills 3. MCDONALDS

Bristol

November 2018

Number % Increase MOM
Applications 284 -10.97%-35.01%
Average Loan Request £346.00 -1.42%8.81%
Average Monthly Income £1516.90 -0.92%1.13%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. MCCOLLS
3. Vehicle Repair 3. COOP

Norwich

November 2018

Number % Increase MOM
Applications 185 -13.55%-31.23%
Average Loan Request £349.00 -9.82%8.39%
Average Monthly Income £1452.10 -6.68%-2.67%
Loan Purpose Top Employers
1. Unexpected Expense 1. AVIVA
2. Pay Bills 2. RBDISTRIBUTIONS
3. Other expense 3. THERANGE

Nottingham

November 2018

Number % Increase MOM
Applications 343 -23.27%-45.64%
Average Loan Request £345.00 6.48%13.49%
Average Monthly Income £1502.08 3.59%7.52%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. BOOTS
3. Special Occasion 3. HEATHCOTES

Reading

November 2018

Number % Increase MOM
Applications 245 -23.68%-22.96%
Average Loan Request £376.00 11.57%11.57%
Average Monthly Income £1575.33 -2.70%3.17%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. LADA
3. Special Occasion 3. THAMESWATER

Sheffield

November 2018

Number % Increase MOM
Applications 457 -16.15%-41.56%
Average Loan Request £371.00 9.44%14.15%
Average Monthly Income £1530.36 4.96%12.86%
Loan Purpose Top Employers
1. Unexpected Expense 1. NHS
2. Pay Bills 2. TESCO
3. Other expense 3. ASOS

Stokeontrent

November 2018

Number % Increase MOM
Applications 250 -19.61%-29.38%
Average Loan Request £355.00 6.61%9.57%
Average Monthly Income £1503.35 6.02%9.65%
Loan Purpose Top Employers
1. Unexpected Expense 1. ASDA
2. Pay Bills 2. DHL
3. Other expense 3. NHS
Compare YOY

For more detailed UK statistics, please contact
media@moneygapgroup.com

Warning: Late repayment can cause you serious money problems. For help, go to moneyadviceservice.org.uk     

CashLady.com is a credit brokerage website owned and operated by Money Gap Limited. We are not a lender and do not provide credit to consumers. If you make an application through this site it will be shown to a selection of UK based lending partners for careful consideration. Applicants must be 18 years or over and approval is subject to status. We will never charge a fee for our service, but do receive a commission from lenders following successful introductions originating from this website. Any information we provide is for the strict purpose of illustrating the lending process only and does not constitute any form or financial or legal advice.

Money Gap Limited is a company registered in England and Wales with company number 6617413.
Registered Office: 89 New Bond Street, London W1S 1DA. Correspondence address: 14 Grays Inn Rd, London WC1X 8HN. Authorised and regulated by the Financial Conduct Authority. You can find us on the FCA Register with Reference number 726151. Data Protection Registration Number Z1696368.
Cashlady.com is a trademark and trading name of Money Gap Limited. Copyright ©2018 Money Gap Limited. All Rights Reserved.